PROJECT BRIEF
Client: Air Bud Entertainment
2016 – Freelance (Graphic Design, Illustration, Photo Retouching, Image Manipulation, Promotional Materials, Marketing Collateral)
2016 – Freelance (Graphic Design, Illustration, Photo Retouching, Image Manipulation, Promotional Materials, Marketing Collateral)
Commissioned by Air Bud Entertainment to convert a photo into a coloring page as part of a promotional campaign for their movie "Monkey Up". The coloring page had be completed and ready to go in three days time.
The job was to take an existing full-color photo composite with the main stars (below) and convert it to a black and white line drawing like type you would find in a coloring book. They asked for me to make sure that final page was detailed enough that the monkeys would be recognizable as the stars of the movie and that kids could color in their clothes.
The photo composite that they wanted coverted to a line drawing.
The client also asked that I place the movie's title logo and the Air Bud Entertainment logo on the coloring page so kids could color those in too. The movie logo was a full-color high-res PNG and full-color vector art version of the Air Bud Logo — so I had to strip out colors, add definition, and create outlines where necessary.
The Monkey Up movie title logo (high-res PNG) and Air Bud Entertainment logo (Illustrator file) they provided to me.
FINAL COLORING PAGE DESIGN (PDF)
The final coloring page design.
Here is a screen capture of the final destination for the designed coloring page, a cross-promotional kids coloring contest on the Joy Cone website. [http://www.joycone.com/kids]
